Introduction

Web based Customer Relationship Management (CRM), in our opinion, is the most crucial among all the Extended Enterprise Applications, since it takes care of the communication aspects of enterprise value chain. CRM implementation covers mainly Sales, Marketing, Communication Services and Analysis functions of your organization. It allows you to efficiently handle sales opportunities, created through compelling marketing campaigns based on analyzed customer data. At the same time, existing customers need to be supported well, for on-going relationships, thus providing opportunities for cross and up-selling your new products / services.

Technology Used

WHAT?

User Interface : Internet Explorer or any web browser

Operating System : Windows 2000 Server, Widows XP, Redhat Linux 7.0

Database : Oracle 10g (Release 1)

Middle Tier : Oracle Application Server 10g (Release 2)

Development : Oracle Developer Suite 10g (Release 1), Java 5

WHY?

Platform independent RDBMS
Most powerful use of SQL
Enhanced Database Security
Fastest DB engine for quick Data Manipulation